STUDIO
About The Project
Located in Toronto, Canada and filmed in a small private studio in Liberty Village. The Studio brand is sustainably-made luxury loungewear brand that is dedicated to comfort, quality, and elevating your every day. The product was created by Gargi and Caitlyn during the COVID-19 pandemic as a way to solve finding the perfect outfit to transition for working from home, yoga sessions, and date nights in. Studio hired The Woods to bring the comfort and warmth of filmmaking to their product line.
Journal
We were tasked with working with a tight deadline and a busy workspace. Not only was the commercial being filmed this day but also all of the photos for their website were happening one room over. We had to juggle models exiting our set and entering another set all within moments. The studio we filmed in had massive windows that we needed to contend with all while maintaining a soft and comfortable tone.